From writing about products to building them. Medium. March 3, 2016. Foreword to
The User’s Journey: Storymapping Products That People Love by Donna Lichaw. Rosenfeld Media. February, 2016.
Why Content Strategy. Confab Events Blog. May 4, 2015.
Secret Wars: Three stories about the things we can’t say. Medium. February 25, 2015.
A Definition of Content Strategy. User Interface Engineering (UIE). December 2, 2014. “Content Type”. In S. Abel and R.A. Bailie (Ed.),
. XML Press. February 26, 2014. The Language of Content Strategy “Prove the Value of Your Content with an Audit”. In B. Clay and M. Newlands (Ed.),
. CreateSpace Independent Publishing Platform. December 30, 2013. Content Marketing for Professionals
How to Become a Content Strategist. David versus Planet Earth. December 25, 2013.
Inside The Facebook Design Officers’ Training Corps. Facebook Design Blog. September 4, 2013.
Data Sets You Free. Confab Events Blog. April 16, 2013.
Lead from Within: 10 Strategies to Become a Successful In-House SEO. Moz Blog. August 29, 2012.
Agile Marketing – Whiteboard Friday. Moz Blog. August 10, 2012.
How to Find the Best Coffee in Seattle During #MozCon. Moz YouMoz Blog. July 23, 2012.
Jonathon Colman. (Personal blog and web site) July 7, 2012-onward Colman, J., & Brigida, D. (2010, April 26). “How Successful are Your Social Media Efforts?”. In T. Hart (Ed.),
(pp. 181-202). Wiley. Internet Management for Nonprofits: Strategies, Tools and Trade Secrets
Web Traffic Spikes: When You Need Attention Now. NTEN Blog. July 23, 2008.
Buy Sustainable Coffee. The Nature Conservancy. 2008. Selected Presentations
Originally presented at STC Summit 2014 in Phoenix, Arizona on May 18, 2014. Redeveloped for presentation at Confab Central 2015 in Minneapolis, Minnesota on May 21, 2015. Wicked Ambiguity and User Experience.
Originally presented at Content Marketing World 2013 in Cleveland, Ohio on September 10, 2014. Build. Better. Content!
Originally presented at CS Forum 2013 in Helsinki, Finland on September 12, 2013. Sine Qua Non: Core Values and Content Strategy.
Originally presented at SMX Advanced 2013 in Seattle, Washington on June 12, 2013. Building an Integrated Content Strategy.
Originally presented at Confab Central 2013 in Minneapolis, Minnesota on June 4, 2013. Data Sets You Free: Analytics for Content Strategy.
Originally presented at SEMpdx SearchFest 2013 in Portland, Oregon on February 22, 2013. Why Our Content SUCKS (and How to Make it BETTER).
Originally presented at Ignite Seattle in Seattle, Washington on February 20, 2013. How Introverts Can Survive in This Extroverted World ( video).
Originally presented at Intelligent Content Conference 2013 in San Francisco, California on February 7, 2013. Enterprise SEO & Content Strategy: STOP THE PAIN!.
Originally presented at CS Forum 2012 in Cape Town, South Africa on October 25, 2012. How to Build SEO into Content Strategy.
Originally presented at MozCon 2012 in Seattle, Washington on July 25, 2012. Agile Marketing: 4 Principles and 13 Hacks.
Originally presented at Ad:Tech 2012 in San Francisco, California on April 4, 2012. From an Army of 1 to True Organic Agility.
Originally presented at SearchFest 2012 by SEMpdx in Portland, Oregon on February 24, 2012. SEO, Site Speed, and Battlestar Galactica.
Originally presented at IA Summit 2011 in Denver, Colorado on April 2, 2011. I’m a UX Designer, and I’m an SEO: Working Together to Heal the Rift Between Customers and the Marketers Who Love Them.